Online Marketing Optimization Services
op-ti-mi-za-tion noun
- The procedure used to make a system or design as effective as possible.
- The process of improving your marketing campaigns to boost traffic, conversions, and return on investment (ROI).
Organic Search Engine Optimization (SEO)
Connections approach to Search Engine Optimization starts with a Competitive Market Analysis (CMA) and Strategy includes the following services:
- Keyword Research and Selection
- Meta Tag development and implementation
- Appropriate directory listings
- Linking Building Strategies
- Search Engine Site Map Submission
- Content Development Consulting
- Competitive Market Analysis (CMA) and Strategy
- Analytic Results Reporting
Pay-Per-Click (PPC) Advertising Management
Guaranteed top search engine ad placement on Google, Yahoo, and Bing. Pay-Per-Click (PPC) is an advertising model used on search engines where advertisers pay when a user clicks on an ad to visit the advertiser’s website. Advertisers bid on keywords they believe their target market would type in the search bar when they are looking for a product or service.
Social Networking
Studies show consumers find companies more trustworthy who engage in social networking via sites like Twitter and Facebook.
A Facebook Page and Twitter Feed is necessary to do business in today’s world, but they are also great tools for helping you create a rapport with your clients.
- Social Campaign Management
- Web Video Production and Distribution
- Professional Blog Management
Email Marketing
Your mailing list is one of your business’s most valuable assets. Connections can help you get the most of this valuable asset through comprehensive email marketing services.